{"id":2297,"date":"2023-04-03T11:33:06","date_gmt":"2023-04-03T11:33:06","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2"},"modified":"2023-04-03T11:33:06","modified_gmt":"2023-04-03T11:33:06","slug":"google-hummingbird-2","status":"publish","type":"explanation","link":"https:\/\/jonathanbjorkskog.com\/it\/explanation\/google-hummingbird-2","title":{"rendered":"Google Hummingbird"},"content":{"rendered":"

Google Hummingbird \u00e8 un aggiornamento dell'algoritmo di ricerca introdotto da Google nel 2013. \u00c8 stato progettato per migliorare l'accuratezza e la pertinenza dei risultati di ricerca, concentrandosi sul significato delle parole utilizzate in una query di ricerca, piuttosto che sulle singole parole chiave. Questo aggiornamento ha rappresentato un cambiamento significativo nel modo in cui Google elabora le query di ricerca, in quanto ha permesso di effettuare ricerche in un linguaggio pi\u00f9 naturale e di comprendere meglio gli utenti. intento<\/a>. <\/p>\n

Da un seo<\/a> \u00c8 importante capire l'impatto di Google Hummingbird sulle classifiche di ricerca. I siti web che forniscono contenuti pertinenti e di alta qualit\u00e0 che rispondono alle domande degli utenti in modo naturale e colloquiale hanno maggiori probabilit\u00e0 di posizionarsi bene nei risultati di ricerca. Ci\u00f2 significa che parola chiave<\/a> e altre tattiche SEO obsolete non sono pi\u00f9 efficaci. I siti web devono invece concentrarsi sulla creazione di contenuti informativi, coinvolgenti e ottimizzati per l'intento dell'utente. <\/p>\n

Nel complesso, Google Hummingbird ha avuto un impatto significativo sul modo in cui affrontiamo la SEO e la creazione di contenuti. Dando priorit\u00e0 all'intento dell'utente e al linguaggio naturale, ha reso i risultati di ricerca pi\u00f9 accurati e pertinenti e ha costretto i proprietari di siti web a concentrarsi sulla creazione di contenuti di alta qualit\u00e0 che soddisfino le esigenze del loro pubblico.<\/p>\n

Google Hummingbird in sintesi<\/h2>\n
    \n
  1. Google Hummingbird \u00e8 un aggiornamento dell'algoritmo di ricerca rilasciato nel 2013.<\/li>\n
  2. \u00c8 stato progettato per migliorare l'accuratezza e la pertinenza dei risultati di ricerca, comprendendo l'intento che sta dietro alla query dell'utente.<\/li>\n
  3. Hummingbird utilizza l'elaborazione del linguaggio naturale e la ricerca semantica per comprendere meglio il significato di parole e frasi nel contesto.<\/li>\n
  4. Ci\u00f2 significa che \u00e8 in grado di fornire risultati pi\u00f9 accurati per le query a coda lunga e le query di ricerca conversazionale.<\/li>\n
  5. Per ottimizzare per Hummingbird, \u00e8 importante concentrarsi sulla creazione di contenuti pertinenti e di alta qualit\u00e0 che rispondano alle domande del pubblico di destinazione.<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"

    Google Hummingbird \u00e8 un aggiornamento dell'algoritmo di ricerca introdotto da Google nel 2013. \u00c8 stato progettato per migliorare l'accuratezza e la pertinenza dei risultati di ricerca concentrandosi sul significato delle parole utilizzate in una query di ricerca, piuttosto che sulle singole parole chiave. Questo aggiornamento ha rappresentato un cambiamento significativo nel modo in cui Google...<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59],"word":[97,81],"class_list":["post-2297","explanation","type-explanation","status-publish","hentry","category-seo","word-g","word-seo"],"yoast_head":"\nGoogle Hummingbird - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/it\/explanation\/google-hummingbird-2\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Hummingbird - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"Google Hummingbird is a search algorithm update that was introduced by Google in 2013. It was designed to improve the accuracy and relevance of search results by focusing on the meaning behind the words used in a search query, rather than just the individual keywords. This update was a significant shift in the way Google...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jonathanbjorkskog.com\/it\/explanation\/google-hummingbird-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Jonathan Bj\u00f6rkskog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/google-hummingbird-2\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/google-hummingbird-2\",\"name\":\"Google Hummingbird - Jonathan Bj\u00f6rkskog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\"},\"datePublished\":\"2023-04-03T11:33:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/google-hummingbird-2#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/google-hummingbird-2\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/google-hummingbird-2#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Explanations\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"SEO Dictionary: SEO Glossary with difficult words explained\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"G\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\\\/g\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Google Hummingbird\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"description\":\"Growth Marketing since 2009\",\"publisher\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"contentUrl\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"width\":\"391\",\"height\":\"401\",\"caption\":\"Jonathan Bj\u00f6rkskog\"},\"image\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google Hummingbird - Jonathan Bj\u00f6rkskog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jonathanbjorkskog.com\/it\/explanation\/google-hummingbird-2\/","og_locale":"it_IT","og_type":"article","og_title":"Google Hummingbird - Jonathan Bj\u00f6rkskog","og_description":"Google Hummingbird is a search algorithm update that was introduced by Google in 2013. It was designed to improve the accuracy and relevance of search results by focusing on the meaning behind the words used in a search query, rather than just the individual keywords. This update was a significant shift in the way Google...","og_url":"https:\/\/jonathanbjorkskog.com\/it\/explanation\/google-hummingbird-2\/","og_site_name":"Jonathan Bj\u00f6rkskog","twitter_card":"summary_large_image","twitter_misc":{"Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2","url":"https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2","name":"Google Hummingbird - Jonathan Bj\u00f6rkskog","isPartOf":{"@id":"https:\/\/jonathanbjorkskog.com\/#website"},"datePublished":"2023-04-03T11:33:06+00:00","breadcrumb":{"@id":"https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/google-hummingbird-2#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jonathanbjorkskog.com\/"},{"@type":"ListItem","position":2,"name":"Explanations","item":"https:\/\/jonathanbjorkskog.com\/explanation"},{"@type":"ListItem","position":3,"name":"SEO Dictionary: SEO Glossary with difficult words explained","item":"https:\/\/jonathanbjorkskog.com\/word\/seo"},{"@type":"ListItem","position":4,"name":"G","item":"https:\/\/jonathanbjorkskog.com\/word\/seo\/g"},{"@type":"ListItem","position":5,"name":"Google Hummingbird"}]},{"@type":"WebSite","@id":"https:\/\/jonathanbjorkskog.com\/#website","url":"https:\/\/jonathanbjorkskog.com\/","name":"Jonathan Bj\u00f6rkskog","description":"Marketing della crescita dal 2009","publisher":{"@id":"https:\/\/jonathanbjorkskog.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jonathanbjorkskog.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/jonathanbjorkskog.com\/#organization","name":"Jonathan Bj\u00f6rkskog","url":"https:\/\/jonathanbjorkskog.com\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/","url":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","contentUrl":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","width":"391","height":"401","caption":"Jonathan Bj\u00f6rkskog"},"image":{"@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/"}}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"ptam-block-post-grid-landscape":false,"ptam-block-post-grid-square":false,"ptam-block-post-grid-featured-landscape":false,"wplb_square":false,"web-stories-poster-portrait":false,"web-stories-publisher-logo":false,"web-stories-thumbnail":false},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/it\/author"},"uagb_comment_info":0,"uagb_excerpt":"Google Hummingbird is a search algorithm update that was introduced by Google in 2013. It was designed to improve the accuracy and relevance of search results by focusing on the meaning behind the words used in a search query, rather than just the individual keywords. This update was a significant shift in the way Google...","_links":{"self":[{"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/explanation\/2297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/explanation"}],"about":[{"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/types\/explanation"}],"version-history":[{"count":0,"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/explanation\/2297\/revisions"}],"wp:attachment":[{"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/media?parent=2297"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/categories?post=2297"},{"taxonomy":"word","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/it\/wp-json\/wp\/v2\/word?post=2297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}