{"id":1793,"date":"2022-02-07T18:38:23","date_gmt":"2022-02-07T18:38:23","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/?post_type=explanation&#038;p=1793"},"modified":"2022-02-07T18:38:25","modified_gmt":"2022-02-07T18:38:25","slug":"serp","status":"publish","type":"explanation","link":"https:\/\/jonathanbjorkskog.com\/it\/explanation\/serp","title":{"rendered":"SERP: Pagina dei risultati dei motori di ricerca"},"content":{"rendered":"<p class=\"wp-block-paragraph\">SERP \u00e8 l'acronimo di \"pagine dei risultati dei motori di ricerca\". Sono le pagine che vengono visualizzate dai motori di ricerca dopo che un utente inserisce una query. La SERP contiene generalmente un elenco di pagine web rilevanti per la query, nonch\u00e9 informazioni sulla rilevanza di ciascuna pagina web rispetto alla query.<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1644258927225\"><strong class=\"schema-faq-question\">Cosa significa SERP?<\/strong> <p class=\"schema-faq-answer\">SERP = Search Engine Ranking Page.<br\/>Le voci che compaiono nella pagina dei risultati della ricerca. Pu\u00f2 anche essere chiamato \"l'elenco dei 10 link blu\", cio\u00e8 i 10 risultati che si vedono dopo aver cercato qualcosa su Google. Al giorno d'oggi, per\u00f2, la SERP non \u00e8 cos\u00ec semplice: di solito contiene anche altri elementi, come mappe, video, immagini e domande.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644258939587\"><strong class=\"schema-faq-question\">Che cos'\u00e8 il SERP marketing?<\/strong> <p class=\"schema-faq-answer\">Il SERP marketing consiste nell'ottimizzare un sito web o una pagina web per ottenere una migliore visibilit\u00e0 nelle pagine dei risultati dei motori di ricerca. Ci\u00f2 pu\u00f2 essere fatto attraverso tecniche quali l'ottimizzazione del titolo, della meta descrizione e dei tag di intestazione della pagina web, nonch\u00e9 aumentando la link popularity del sito.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644258960999\"><strong class=\"schema-faq-question\">Qual \u00e8 la differenza tra <a href=\"https:\/\/jonathanbjorkskog.com\/it\/12-rules-for-seo\/\">seo<\/a> e SERP?<\/strong> <p class=\"schema-faq-answer\">La differenza tra SEO e SERP \u00e8 che mentre la SEO consiste nell'aumentare la posizione del sito o delle pagine web nei risultati dei motori di ricerca, la SERP non comporta alcuna azione manuale oltre all'inserimento di una query. Per ottimizzare la visibilit\u00e0 nei risultati dei motori di ricerca si utilizzano invece altre tecniche di marketing, come la struttura del titolo della pagina, le meta-descrizioni e i tag dell'intestazione, talvolta indicate come ottimizzazione della SERP.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644259036853\"><strong class=\"schema-faq-question\">Google \u00e8 una SERP?<\/strong> <p class=\"schema-faq-answer\">S\u00ec, Google \u00e8 una SERP. Quando si inserisce una query di ricerca, si viene indirizzati alle pagine dei risultati del motore di ricerca di Google.<br\/><\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>SERP \u00e8 l'acronimo di \"pagine dei risultati dei motori di ricerca\". Sono le pagine che vengono visualizzate dai motori di ricerca dopo che un utente inserisce una query. La SERP contiene generalmente un elenco di pagine web rilevanti per la query, nonch\u00e9 informazioni sulla rilevanza di ciascuna pagina web rispetto alla query.<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59],"word":[78,77,81],"class_list":["post-1793","explanation","type-explanation","status-publish","hentry","category-seo","word-growth-hacking","word-marketing","word-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SERP: Search Engine Result Page - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/it\/explanation\/serp\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SERP: Search Engine Result Page - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"SERP stands for &#8220;search engine results pages&#8221;. 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Can also be named \"the list of 10 blue links\", meaning the 10 results you see after you have Googled something. Nowadays the SERP is not that simple though, it usually contains other things as well, like maps, videos, pictures and questions.","inLanguage":"it-IT"},"inLanguage":"it-IT"},{"@type":"Question","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644258939587","position":2,"url":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644258939587","name":"Che cos'\u00e8 il SERP marketing?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"SERP marketing is the act of optimizing a website or webpage for better visibility in the search engine results pages. This can be done through techniques such as optimizing the webpage's title, meta description, and header tags, as well as by increasing the website's link popularity.","inLanguage":"it-IT"},"inLanguage":"it-IT"},{"@type":"Question","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644258960999","position":3,"url":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644258960999","name":"Qual \u00e8 la differenza tra SEO e SERP?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The difference between SEO and SERP is that while SEO is the act of boosting your website or webpages rank in search engine results, SERP does not involve any manual actions other than entering a query. Instead, other marketing techniques like page title structure, meta descriptions, and header tags are used to optimize visibility in search engine results, sometimes referred to as SERP Optimization.<br\/>","inLanguage":"it-IT"},"inLanguage":"it-IT"},{"@type":"Question","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644259036853","position":4,"url":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644259036853","name":"Google \u00e8 una SERP?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes, Google is a SERP. When you enter a search query, you're directed to Google's search engine results pages.<br\/>","inLanguage":"it-IT"},"inLanguage":"it-IT"}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"ptam-block-post-grid-landscape":false,"ptam-block-post-grid-square":false,"ptam-block-post-grid-featured-landscape":false,"wplb_square":false,"web-stories-poster-portrait":false,"web-stories-publisher-logo":false,"web-stories-thumbnail":false},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/it\/author"},"uagb_comment_info":0,"uagb_excerpt":"SERP stands for &#8220;search engine results pages&#8221;. They are the pages that are displayed by search engines after a user enters a query. 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