{"id":834,"date":"2011-12-02T09:08:10","date_gmt":"2011-12-02T09:08:10","guid":{"rendered":"http:\/\/jonathanbjorkskog.com\/?p=834"},"modified":"2011-12-03T10:21:54","modified_gmt":"2011-12-03T10:21:54","slug":"seo-trick-2-use-wordpress-categories-right-for-better-onpage-optimization","status":"publish","type":"post","link":"https:\/\/jonathanbjorkskog.com\/fi\/seo-trick-2-use-wordpress-categories-right-for-better-onpage-optimization","title":{"rendered":"SEO-temppu 2: K\u00e4yt\u00e4 WordPress-kategorioita oikein paremman onpage-optimoinnin saavuttamiseksi."},"content":{"rendered":"<p>Vain k\u00e4ytt\u00e4m\u00e4ll\u00e4 WordPress olet tapa ahed muita bloggaajia. Koska WordPress on eritt\u00e4in hyvin hakukoneoptimoitu alusta oletusarvoisesti. \"K\u00e4yt\u00e4 WordPressi\u00e4\" voisi itse asiassa olla oma lukunsa kalenterissa. Mutta nyt kun tied\u00e4t sen, voisimme jatkaa kategorioilla. The <strong>WordPressin luokkaj\u00e4rjestelm\u00e4 on hyv\u00e4. Mutta se ei ole suuri<\/strong>. Siell\u00e4 voidaan tehd\u00e4 joitakin parannuksia saamiseksi paljon parempi onpage <a href=\"https:\/\/jonathanbjorkskog.com\/fi\/12-rules-for-seo\/\">seo<\/a> WordPress-sivustolla.<!--more--><\/p>\n<h2>Mik\u00e4 on WordPress luokat?<\/h2>\n<p><a href=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/wordpress-categories.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-838 alignright\" title=\"wordpress luokat\" src=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/wordpress-categories.png\" alt=\"wordpress luokat\" width=\"308\" height=\"338\" \/><\/a>Tied\u00e4tte t\u00e4m\u00e4n luultavasti jo, mutta kerron sen silti. Kategoriat ovat tapa j\u00e4sent\u00e4\u00e4 blogin sis\u00e4lt\u00f6\u00e4. Tunnisteet toimivat samalla tavalla. Mutta aluksi k\u00e4yt\u00e4mme vain kategorioita. WordPress-sivustollasi voi olla niin monta kategoriaa kuin haluat. Ja voit laittaa yhden postauksen niin moneen kategoriaan kuin haluat.<\/p>\n<ul>\n<li>Kategoriat l\u00f6ytyv\u00e4t oikealta puolelta, kun kirjoitat viesti\u00e4.<\/li>\n<li>Useimmissa WordPress-malleissa on linkit luokkiin, joihin tietty artikkeli kuuluu, artikkelin alla tai yl\u00e4puolella.<\/li>\n<li>Sivupalkissa on my\u00f6s widget, joka listaa kaikki sivuston kategoriat.<\/li>\n<li>Luokat voivat olla my\u00f6s hierarkkisia.<\/li>\n<li>Jokaisella luokalla on oma url-osoite. \"Kategorian sivu\". Esimerkki:\u00a0<a title=\"SEO-luokka\" href=\"http:\/\/jonathanbjorkskog.com\/fi\/category\/seo-search-engine-optimization\/\">http:\/\/jonathanbjorkskog.com\/category\/seo-search-engine-optimization<\/a><\/li>\n<li>Kategoriasivulla luetellaan kaikki kyseisen kategorian blogikirjoitukset.<\/li>\n<\/ul>\n<h3>Miksi WordPressin luokkasivujen pit\u00e4isi olla hyvi\u00e4 SEO:n kannalta ja ne pit\u00e4isi l\u00f6yt\u00e4\u00e4 Googlesta?<\/h3>\n<p>Koska niill\u00e4 on paljon sis\u00e4isi\u00e4 linkkej\u00e4. Jokaisen blogipostauksen alla on linkkej\u00e4 kategorioihin. N\u00e4m\u00e4 linkit ovat l\u00e4hes \"sis\u00e4ll\u00f6n sis\u00e4isi\u00e4 linkkej\u00e4\", eli sellaisia linkkej\u00e4, jotka siirt\u00e4v\u00e4t eniten tehoa tai Google-mehua sivulle, johon on linkki (kategoriasivu). Sis\u00e4ll\u00f6ss\u00e4 olevat linkit ovat parempia kuin esimerkiksi navigointipalkissa olevat linkit (useimmiten). Ja sivupalkin widgetiss\u00e4 on linkit kategorioihin. Joten kategoriasivut ovat todenn\u00e4k\u00f6isesti ne sivut blogissasi, joilla on eniten \"linkkivoimaa\". Silloin niiden pit\u00e4isi l\u00f6yty\u00e4 hyvin Googlessa, eik\u00f6? Mutta niin ei ole.<\/p>\n<h3>Miksi luokkasivut ovat oletusarvoisesti surkeita Googlen hakutuloksissa?<\/h3>\n<p>WordPress-kategoriat eiv\u00e4t ole kovin hyvin edustettuina Googlen hakutuloksissa. Voin kertoa miksi.<\/p>\n<p>Ensinn\u00e4kin luokkasivuilla on vain p\u00e4\u00e4llekk\u00e4ist\u00e4 sis\u00e4lt\u00f6\u00e4. Jos kategoriasivulla luetellaan vain kategoriaan kuuluvat viestit, sielt\u00e4 l\u00f6ytyy t\u00e4sm\u00e4lleen sama sis\u00e4lt\u00f6 kuin etusivulta ja yksitt\u00e4isist\u00e4 viesteist\u00e4. Toinen asia on se, ett\u00e4 ihmiset eiv\u00e4t tied\u00e4, mit\u00e4 kategoriat ja tunnisteet ovat, ja tekee PALJON niit\u00e4. Ja paljon, joilla on l\u00e4hes sama nimi ja samat blogipostaukset, jotka kuuluvat niihin. T\u00e4m\u00e4 luo viel\u00e4 enemm\u00e4n p\u00e4\u00e4llekk\u00e4ist\u00e4 sis\u00e4lt\u00f6\u00e4. Joten Google j\u00e4tt\u00e4\u00e4 usein huomiotta osan tai kaikki kategoriasivut, vaikka niill\u00e4 olisi paljon \"sis\u00e4ist\u00e4 linkkivoimaa\". Kolmas ongelma on se, ett\u00e4 jotkut amerikkalaiset \"fiksut\" seo-miehet n\u00e4kiv\u00e4t t\u00e4m\u00e4n ongelman ja ajattelivat voivansa korjata sen nopeasti ja likaisesti. Indeksoimalla kaikki kategoriat ja tunnisteet. Ja sitten he tekiv\u00e4t malleja, jotka olivat \"SEO-yst\u00e4v\u00e4llisi\u00e4\", ja ainoa asia, jota muutettiin, oli \"noindex, follow\" -tagi jokaisella kategoriasivulla. T\u00e4m\u00e4 hoitaa p\u00e4\u00e4llekk\u00e4isen sis\u00e4ll\u00f6n, kyll\u00e4. Mutta se ei korjaa ongelmaa! Koska linkit\u00e4t edelleen paljon luokka- ja tag-sivuja ymp\u00e4ri blogiasi, ne saavat linkkivoimaa, mutta ne vain j\u00e4\u00e4v\u00e4t Googlen indeksin ulkopuolelle ja \"menet\u00e4t\" voimaa, joka voisi olla sinulle eritt\u00e4in hy\u00f6dyllist\u00e4. Jos haluat k\u00e4ytt\u00e4\u00e4 t\u00e4t\u00e4 menetelm\u00e4\u00e4, poista kaikki linkit kategorioihin mallissasi. Tai \u00e4l\u00e4 vain k\u00e4yt\u00e4 kategorioita tai tunnisteita. Se toimii pienill\u00e4 sivustoilla. Mutta se ei ole ratkaisu.<\/p>\n<h2>Miten saada kategoriasivut rokkaamaan hakukoneissa?<\/h2>\n<p>Nyt hyv\u00e4\u00e4n osaan! T\u00e4h\u00e4n on olemassa loistava korjaus. Olet ehk\u00e4 jo keksinyt sen, eik\u00f6 niin? <strong>Tehd\u00e4\u00e4n jokaisesta kategoriasivusta ainutlaatuinen! Se on niin helppoa! <\/strong>T\u00e4ss\u00e4 on yksi tapa tehd\u00e4 se:<\/p>\n<p>Avaa mallisi \"category.php\" -tiedosto. Jos sellaista ei ole, kopioi sis\u00e4lt\u00f6 index.php- tai archive.php-tiedostosta ja tee sellainen.<\/p>\n<p>Etsi rivi, jossa lukee \"<span style=\"color: #ff0000;\">&lt;?php if(have_posts()) : ?&gt;<\/span>\". Liit\u00e4 t\u00e4m\u00e4n yl\u00e4puolelle t\u00e4m\u00e4:<\/p>\n<p><span style=\"color: #3366ff;\">&lt;div class=&quot;&rdquo;categorydescription&rdquo;&quot;&gt;<\/span><br \/>\n<span style=\"color: #008000;\">&lt;h1&gt;<\/span><span style=\"color: #ff0000;\">&lt;?php wp_title(); ?&gt;<\/span><span style=\"color: #008000;\">&lt;\/h1&gt;<\/span><br \/>\n<span style=\"color: #ff0000;\">&lt;?php echo category_description(); ?&gt;<\/span><br \/>\n<span style=\"color: #3366ff;\">&lt;\/div&gt;<\/span><\/p>\n<p>Mit\u00e4 t\u00e4m\u00e4 koodi tekee? Se tuottaa luokan kuvauksen ja otsikon otsikkona olevan luokan otsikon. Blogissani se n\u00e4ytt\u00e4\u00e4 t\u00e4lt\u00e4:<\/p>\n<p><a href=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/category-description-wordpress.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-835\" title=\"kategorian kuvaus wordpress\" src=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/category-description-wordpress-620x246.jpg\" alt=\"kategorian kuvaus wordpress\" width=\"620\" height=\"246\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/category-description-wordpress-620x246.jpg 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/category-description-wordpress.jpg 1058w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>Se on nyt yksi luokkasivu. Ainutlaatuisella sis\u00e4ll\u00f6ll\u00e4, jota ei n\u00e4ytet\u00e4 miss\u00e4\u00e4n muualla. Kategorian kuvauksen alla on lueteltu jokainen kategorian blogikirjoitus. Tai ote niist\u00e4 listataan. Ei ole mit\u00e4\u00e4n j\u00e4rke\u00e4 listata koko postauksen sis\u00e4lt\u00f6\u00e4 miss\u00e4\u00e4n muualla kuin itse postauksessa.<\/p>\n<h3>Mihin kirjoitetaan kategorian otsikko ja kuvaus?<\/h3>\n<p>Voit kirjoittaa ne WordPressin kojelaudassa. Siirry vasemmanpuoleiseen valikkoon, \"posts\" -kohdan alta l\u00f6yd\u00e4t \"categories\".<\/p>\n<p><a href=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.46.59.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-836\" title=\"Wordpress luokat osoitteessa jonathanbjorkskog.com\" src=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.46.59-620x322.png\" alt=\"Wordpress luokat osoitteessa jonathanbjorkskog.com\" width=\"620\" height=\"322\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.46.59-620x322.png 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.46.59.png 1031w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>Napsauta yht\u00e4 niist\u00e4 kuvauksen lis\u00e4\u00e4miseksi.<\/p>\n<p><a href=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.47.45.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-837\" title=\"Analytiikka-kategoria sivustolla jonathanbjorkskog.com\" src=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.47.45-620x241.png\" alt=\"Analytiikka-kategoria sivustolla jonathanbjorkskog.com\" width=\"620\" height=\"241\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.47.45-620x241.png 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2011\/12\/Sk\u00e4rmavbild-2011-12-02-kl.-10.47.45.png 1033w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>Ja siin\u00e4 on kuvaus! Kirjoita sinne vain teksti\u00e4, niin se rokkaa! Tee n\u00e4in jokaisen kategorian kanssa. Tai poista ensin paljon k\u00e4ytt\u00e4m\u00e4tt\u00f6mi\u00e4 kategorioita. Nyt jokaisella kategoriasivulla on oma ainutlaatuinen sis\u00e4lt\u00f6, JA niill\u00e4 on edelleen sama suuri linkkivoima blogipostauksista ja sivupalkista. Tee vain kategorian otsikko ja kuvaus, joka on optimoitu sanalle, joka kuvaa, mit\u00e4 kategoriassa on, ja odota hakutuloksia.<\/p>\n<p><strong>Vinkki!<\/strong> Aloita pienell\u00e4, muutamalla luokalla. Suosittelen poistamaan\/poistamaan k\u00e4yt\u00f6st\u00e4 kirjoittaja-arkistot, p\u00e4iv\u00e4m\u00e4\u00e4r\u00e4-arkistot ja tunnisteet, koska ne tuottavat p\u00e4\u00e4llekk\u00e4ist\u00e4 sis\u00e4lt\u00f6\u00e4 ja varastavat my\u00f6s linkkimehua. Kerron my\u00f6hemmin, miten niit\u00e4 k\u00e4sitell\u00e4\u00e4n. Aloita nyt kategorioista.<\/p>\n<p><strong>Esimerkki, jossa se toimi:<\/strong> Tein n\u00e4in vaimoni blogissa. H\u00e4n kirjoittaa kolmesta asiasta. Harjoittelusta ja kuntoilusta, leijalautailusta ja tavallisesta arjesta. Ainakin kuntoilun saralla oli hienoa liikennett\u00e4 saatava. Niinp\u00e4 tein kategorioita kaikille kolmelle (se on ruotsiksi, anteeksi), <a title=\"Tr\u00e4ning, se on kuin fitness ruotsiksi\" href=\"http:\/\/www.linabjorkskog.com\/lina\/traning\" target=\"_blank\">tr\u00e4ning<\/a>, <a href=\"http:\/\/www.linabjorkskog.com\/lina\/kitesurfing\" target=\"_blank\">kitesurfing<\/a> ja \"vardagligt\". Sitten h\u00e4n kirjoitti kuvauksen ja otsikon \"tr\u00e4ning\"-kategoriaan (kuntoilu), joka sis\u00e4lsi sanan \"tr\u00e4ningsblogg\", kuntoilublogi ruotsiksi. Ja nyt tuo kategoriasivu on Googlen hakujen \"tr\u00e4ningsblogg\" ensimm\u00e4isell\u00e4 sijalla. Se antaa h\u00e4nelle paljon liikennett\u00e4. Se on pari tuhatta kuukaudessa, joten se on melko hyv\u00e4 sana.<\/p>\n<p>Luokkien k\u00e4sittelyyn on luultavasti muitakin tapoja, mutta t\u00e4m\u00e4 on helppoa ja toimii. Testaa sit\u00e4 ja kerro minulle, miten se toimi sinulle! :) Tai tarkista jokin muu numero minun <a title=\"SEO-joulukalenteri!\" href=\"http:\/\/jonathanbjorkskog.com\/fi\/the-seo-christmas-calendar\/\">SEO-joulukalenteri<\/a>. T\u00e4m\u00e4 oli numero kaksi. Kalenterissa on luultavasti viel\u00e4 yksi viesti t\u00e4st\u00e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Vain k\u00e4ytt\u00e4m\u00e4ll\u00e4 WordPress olet tapa ahed muita bloggaajia. Koska WordPress on eritt\u00e4in hyvin hakukoneoptimoitu alusta oletusarvoisesti. \"K\u00e4yt\u00e4 WordPressi\u00e4\" voisi itse asiassa olla oma numeronsa kalenterissa. Mutta nyt kun tied\u00e4t sen, voisimme jatkaa kategorioilla. WordPressin kategoriaj\u00e4rjestelm\u00e4 on hyv\u00e4. Mutta se ei ole...<\/p>","protected":false},"author":1,"featured_media":838,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59,53,52,63],"tags":[],"class_list":["post-834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-seo-search-engine-optimization","category-wordpress","category-wordpress-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO-trick 2: Use WordPress categories right for better onpage optimization<\/title>\n<meta name=\"description\" content=\"How to make category-pages rock in search engines? The good part: there is a great fix for this. Let&#039;s make every category page unique!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/fi\/seo-trick-2-use-wordpress-categories-right-for-better-onpage-optimization\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO-trick 2: Use WordPress categories right for better onpage optimization\" \/>\n<meta property=\"og:description\" content=\"How to make category-pages rock in search engines? The good part: there is a great fix for this. 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