{"id":2280,"date":"2023-04-03T11:33:04","date_gmt":"2023-04-03T11:33:04","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2"},"modified":"2023-04-03T11:33:04","modified_gmt":"2023-04-03T11:33:04","slug":"e-a-t-2","status":"publish","type":"explanation","link":"https:\/\/jonathanbjorkskog.com\/fi\/explanation\/e-a-t-2","title":{"rendered":"E-A-T"},"content":{"rendered":"

e-a-t<\/a> on lyhenne, joka tarkoittaa Expertise, Authoritativeness ja Trustworthiness. Se on termi, jota k\u00e4ytet\u00e4\u00e4n seo<\/a> kuvaamaan verkkosivuston sis\u00e4ll\u00f6n laatua. Google on korostanut E-A-T:n merkityst\u00e4 hakualgoritmissaan, koska se haluaa tarjota k\u00e4ytt\u00e4jilleen mahdollisimman luotettavaa ja tarkkaa tietoa. <\/p>\n

Asiantuntemuksella tarkoitetaan sit\u00e4, kuinka paljon tietoa ja taitoa sis\u00e4ll\u00f6ntuottajalla on omalta alaltaan. Auktoriteettiasema viittaa verkkosivuston tai kirjoittajan maineeseen ja uskottavuuteen. Luotettavuus viittaa annettujen tietojen luotettavuuteen ja tarkkuuteen. <\/p>\n

E-A-T:n parantamiseksi verkkosivuston omistajien tulisi keskitty\u00e4 luomaan laadukasta sis\u00e4lt\u00f6\u00e4, joka on t\u00e4sm\u00e4llist\u00e4, informatiivista ja hyvin tutkittua. Heid\u00e4n tulisi my\u00f6s vakiinnuttaa asemansa oman alansa asiantuntijoina ja rakentaa vahvaa mainetta takalinkkien ja sosiaalisen median kautta. Asettamalla E-A-T:n etusijalle verkkosivustot voivat parantaa hakukoneiden sijoituksiaan ja houkutella enemm\u00e4n orgaanista liikennett\u00e4.<\/p>\n

E-A-T yhdell\u00e4 silm\u00e4yksell\u00e4<\/h2>\n
    \n
  1. E-A-T on lyhenne sanoista Expertise, Authority ja Trustworthiness (asiantuntemus, auktoriteetti ja luotettavuus), jotka ovat t\u00e4rkeit\u00e4 tekij\u00f6it\u00e4 hakukoneoptimoinnissa.<\/li>\n
  2. Googlen algoritmit priorisoivat sivustoja, joilla on korkea E-A-T-taso, koska niit\u00e4 pidet\u00e4\u00e4n luotettavampina tietol\u00e4htein\u00e4.<\/li>\n
  3. Asiantuntemuksella tarkoitetaan verkkosivuston tai kirjoittajan tiet\u00e4myksen ja taitojen tasoa tietyll\u00e4 alalla tai aiheesta.<\/li>\n
  4. Auktoriteetilla tarkoitetaan verkkosivuston tai kirjoittajan vaikutusvaltaa ja mainetta omalla toimialallaan tai alallaan.<\/li>\n
  5. Luotettavuudella tarkoitetaan sit\u00e4, kuinka uskottava ja luotettava verkkosivusto tai kirjoittaja on tarkan ja puolueettoman tiedon tarjoamisessa.<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"

    e-a-t on lyhenne, joka tarkoittaa Expertise, Authoritativeness ja Trustworthiness. Se on termi, jota k\u00e4ytet\u00e4\u00e4n seo-maailmassa kuvaamaan verkkosivuston sis\u00e4ll\u00f6n laatua. Google on korostanut E-A-T:n merkityst\u00e4 hakualgoritmissaan, sill\u00e4 se haluaa tarjota k\u00e4ytt\u00e4jilleen mahdollisimman luotettavaa ja tarkkaa tietoa.....<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59],"word":[95,81],"class_list":["post-2280","explanation","type-explanation","status-publish","hentry","category-seo","word-e","word-seo"],"yoast_head":"\nE-A-T - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/fi\/explanation\/e-a-t-2\/\" \/>\n<meta property=\"og:locale\" content=\"fi_FI\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-A-T - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"e-a-t is an acronym that stands for Expertise, Authoritativeness, and Trustworthiness. It is a term used in the world of seo to describe the quality of a website’s content. Google has emphasized the importance of E-A-T in its search algorithm, as it wants to provide its users with the most reliable and accurate information possible....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jonathanbjorkskog.com\/fi\/explanation\/e-a-t-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Jonathan Bj\u00f6rkskog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Arvioitu lukuaika\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuutti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/e-a-t-2\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/e-a-t-2\",\"name\":\"E-A-T - Jonathan Bj\u00f6rkskog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\"},\"datePublished\":\"2023-04-03T11:33:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/e-a-t-2#breadcrumb\"},\"inLanguage\":\"fi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/e-a-t-2\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/e-a-t-2#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Explanations\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"SEO Dictionary: SEO Glossary with difficult words explained\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"E\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\\\/e\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"E-A-T\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"description\":\"Growth Marketing since 2009\",\"publisher\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fi\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fi\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"contentUrl\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"width\":\"391\",\"height\":\"401\",\"caption\":\"Jonathan Bj\u00f6rkskog\"},\"image\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"E-A-T - Jonathan Bj\u00f6rkskog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jonathanbjorkskog.com\/fi\/explanation\/e-a-t-2\/","og_locale":"fi_FI","og_type":"article","og_title":"E-A-T - Jonathan Bj\u00f6rkskog","og_description":"e-a-t is an acronym that stands for Expertise, Authoritativeness, and Trustworthiness. It is a term used in the world of seo to describe the quality of a website’s content. Google has emphasized the importance of E-A-T in its search algorithm, as it wants to provide its users with the most reliable and accurate information possible....","og_url":"https:\/\/jonathanbjorkskog.com\/fi\/explanation\/e-a-t-2\/","og_site_name":"Jonathan Bj\u00f6rkskog","twitter_card":"summary_large_image","twitter_misc":{"Arvioitu lukuaika":"1 minuutti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2","url":"https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2","name":"E-A-T - Jonathan Bj\u00f6rkskog","isPartOf":{"@id":"https:\/\/jonathanbjorkskog.com\/#website"},"datePublished":"2023-04-03T11:33:04+00:00","breadcrumb":{"@id":"https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2#breadcrumb"},"inLanguage":"fi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/e-a-t-2#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jonathanbjorkskog.com\/"},{"@type":"ListItem","position":2,"name":"Explanations","item":"https:\/\/jonathanbjorkskog.com\/explanation"},{"@type":"ListItem","position":3,"name":"SEO Dictionary: SEO Glossary with difficult words explained","item":"https:\/\/jonathanbjorkskog.com\/word\/seo"},{"@type":"ListItem","position":4,"name":"E","item":"https:\/\/jonathanbjorkskog.com\/word\/seo\/e"},{"@type":"ListItem","position":5,"name":"E-A-T"}]},{"@type":"WebSite","@id":"https:\/\/jonathanbjorkskog.com\/#website","url":"https:\/\/jonathanbjorkskog.com\/","name":"Jonathan Bj\u00f6rkskog","description":"Kasvumarkkinointi vuodesta 2009","publisher":{"@id":"https:\/\/jonathanbjorkskog.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jonathanbjorkskog.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fi"},{"@type":"Organization","@id":"https:\/\/jonathanbjorkskog.com\/#organization","name":"Jonathan Bj\u00f6rkskog","url":"https:\/\/jonathanbjorkskog.com\/","logo":{"@type":"ImageObject","inLanguage":"fi","@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/","url":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","contentUrl":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","width":"391","height":"401","caption":"Jonathan Bj\u00f6rkskog"},"image":{"@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/"}}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"ptam-block-post-grid-landscape":false,"ptam-block-post-grid-square":false,"ptam-block-post-grid-featured-landscape":false,"wplb_square":false,"web-stories-poster-portrait":false,"web-stories-publisher-logo":false,"web-stories-thumbnail":false},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/fi\/author"},"uagb_comment_info":0,"uagb_excerpt":"e-a-t is an acronym that stands for Expertise, Authoritativeness, and Trustworthiness. It is a term used in the world of seo to describe the quality of a website’s content. Google has emphasized the importance of E-A-T in its search algorithm, as it wants to provide its users with the most reliable and accurate information possible....","_links":{"self":[{"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/explanation\/2280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/explanation"}],"about":[{"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/types\/explanation"}],"version-history":[{"count":0,"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/explanation\/2280\/revisions"}],"wp:attachment":[{"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/media?parent=2280"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/categories?post=2280"},{"taxonomy":"word","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/fi\/wp-json\/wp\/v2\/word?post=2280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}