Schema

Schema is a term used in computer science and web development to refer to a structured format for organizing and presenting data. It is a type of metadata that provides information about the content of a webpage or database, including the relationships between different types of data.

In terms of seo, schema markup is a type of code that can be added to a website to help search engines better understand the content and context of the page. By using schema markup, website owners can provide additional information about their content, such as the type of content (e.g. article, recipe, product), the author, the date published, and more. This can help search engines display more relevant and informative results to users, which can improve the visibility and ranking of the website.

Overall, schema is an important concept in web development and SEO, as it helps to organize and structure data in a way that is easily understood by both humans and machines. By using schema markup, website owners can improve the visibility and relevance of their content, which can ultimately lead to increased traffic and conversions.

Schema at a glance

1. Schema is a structured data markup language that helps search engines understand the content of a webpage.
2. Implementing schema can improve a website’s visibility in search engine results pages (SERPs) by providing more relevant and informative snippets.
3. Schema can be used to mark up various types of content, such as articles, products, events, and reviews.
4. Schema markup can also enhance the appearance of search results by adding rich snippets, such as star ratings, images, and pricing information.
5. Using schema can help websites stand out in search results and attract more clicks, ultimately leading to increased traffic and conversions.