{"id":1299,"date":"2014-09-01T06:57:20","date_gmt":"2014-09-01T06:57:20","guid":{"rendered":"http:\/\/jonathanbjorkskog.com\/?p=1299"},"modified":"2014-09-02T06:57:33","modified_gmt":"2014-09-02T06:57:33","slug":"google-kills-authorship-markup-search-results-page","status":"publish","type":"post","link":"https:\/\/jonathanbjorkskog.com\/es\/google-kills-authorship-markup-search-results-page","title":{"rendered":"Google elimina el marcado de autor\u00eda en la p\u00e1gina de resultados de b\u00fasqueda"},"content":{"rendered":"<p>Hace un par de a\u00f1os, cuando Google lanz\u00f3 su intento de red social, Google +, hubo mucho revuelo sobre si afectar\u00eda o no a los resultados de b\u00fasqueda. Una cosa que mucha gente ha hablado es <strong>rango de autor y marcado de autor<\/strong>.<!--more--><\/p>\n<h2>Los signos de autor desaparecen de los resultados de b\u00fasqueda de Google<\/h2>\n<p>Google+ aconsej\u00f3 a la gente que pusiera el \"<em>autor<\/em>\"en el marcado de todos los contenidos de los sitios web que crees para mostrar a Google que eres el propietario de la p\u00e1gina y, adem\u00e1s, conseguir que tu foto de perfil aparezca en la p\u00e1gina de resultados de b\u00fasqueda de Google (SERP). Algunas personas tambi\u00e9n podr\u00edan ver algunos signos de un aumento de la clasificaci\u00f3n.<\/p>\n<p>Pero ahora Google elimina la foto de perfil de las SERP. Y el nombre tambi\u00e9n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-1300\" src=\"http:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/googleauthorship-serp-620x350.jpg\" alt=\"googleautor\u00eda-serp\" width=\"620\" height=\"350\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/googleauthorship-serp-620x350.jpg 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/googleauthorship-serp-624x353.jpg 624w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/googleauthorship-serp-300x169.jpg 300w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/googleauthorship-serp.jpg 661w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/p>\n<p>Por lo tanto, ahora ya no veo ninguna raz\u00f3n para dejar el marcado de Google+ en el c\u00f3digo fuente.<\/p>\n<h2>\u00bfPor qu\u00e9 ha eliminado Google las im\u00e1genes de autor\u00eda y el nombre?<\/h2>\n<p><a href=\"https:\/\/plus.google.com\/+JohnMueller\/posts\/HZf3KDP1Dm8\" target=\"_blank\"><strong style=\"font-style: inherit;\">John Muller<\/strong>\u00a0escribe<\/a>\u00a0\"<em>Hemos recibido muchos comentarios \u00fatiles de todo tipo de webmasters y usuarios, y hemos ajustado, actualizado y perfeccionado el reconocimiento y la visualizaci\u00f3n de la informaci\u00f3n de autor\u00eda. Desafortunadamente, tambi\u00e9n hemos observado que esta informaci\u00f3n no es tan \u00fatil para nuestros usuarios como esper\u00e1bamos, e incluso puede distraer de los resultados. Teniendo esto en cuenta, hemos tomado la dif\u00edcil decisi\u00f3n de dejar de mostrar la autor\u00eda en los resultados de b\u00fasqueda.<\/em>\"<\/p>\n<p>Eso es al menos lo que dice Google.<\/p>\n<h3>Otras personas se\u00f1alan cosas como \u00e9stas:<\/h3>\n<ul>\n<li>Tan poca gente utilizaba el marcado que Google nunca pudo usarlo realmente<\/li>\n<li>Los resultados de la b\u00fasqueda con im\u00e1genes y un estilo extra obten\u00edan muchos m\u00e1s clics que los anuncios de Google AdWords de la parte superior, lo que significaba que Google perd\u00eda dinero.<\/li>\n<\/ul>\n<p>\u00bfCu\u00e1l cree que fue el motivo?<\/p>\n<p><small>Cr\u00e9dito de la imagen de cabecera: <a href=\"https:\/\/www.flickr.com\/photos\/pasukaru76\/5448954584\/in\/photolist-azrfv7-5KBLxs-azGAhq-6QKgfX-5F1Nni-4jZkGC-5DQsaK-azWnwf-5Djes7-68wrUA-6QPnY7-6QPp2N-6QKkGc-6QT5S7-8525gD-iSCT8-iSCT9-5F1NcB-5F1NxP-9ivjmQ-7RkaQ4-8TxzUS-849pkU-pkv7S-6T8L4v-8j9ojZ-8jcyNG-5BMvSu-5BHeT2-8jcz1y-8jcxfA-5BHexP-8jcBpN-8j9ktt-8Rhxzd-8jcvTs-8j9oe8-8jcBz7-8jcBto-8j9o9D-8j9m5r-8j9jBp-8j9gGr-8jcvNq-8jcADC-8jcAPb-8j9mNx-8j9k8r-8jcxnh-8j9iog\" target=\"_blank\" rel=\"nofollow\">Pascal en Flickr bajo licencia CC<\/a><\/small><\/p>","protected":false},"excerpt":{"rendered":"<p>Hace un par de a\u00f1os, cuando Google lanz\u00f3 su intento de red social, Google +, hubo mucho revuelo sobre si afectar\u00eda o no a los resultados de b\u00fasqueda. Una cosa de la que mucha gente ha hablado es el rango de autor y el marcado de autor.<\/p>","protected":false},"author":1,"featured_media":1301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59,53],"tags":[],"class_list":["post-1299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-seo-search-engine-optimization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google kills authorship markup in search results page - wtf?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/es\/google-kills-authorship-markup-search-results-page\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google kills authorship markup in search results page - wtf?\" \/>\n<meta property=\"og:description\" content=\"A couple of years ago when Google launched their attempt of a social network, Google +, there were a lot of hype about wether it will affect or not affect search results. 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Con una pasi\u00f3n por la b\u00fasqueda org\u00e1nica, el contenido y el crecimiento, y un fondo en la tecnolog\u00eda y la codificaci\u00f3n, que tiene una amplia visi\u00f3n de las estrategias y t\u00e1cticas de marketing online. Haber puesto en marcha una agencia con m\u00e1s de 100 empleados tambi\u00e9n ayuda a tener una amplia visi\u00f3n de lo que cualquier tipo de empresa puede hacer para tener \u00e9xito en Internet.","sameAs":["https:\/\/jonathanbjorkskog.com\/","https:\/\/www.facebook.com\/Jonathan.Bjorkskog","https:\/\/www.instagram.com\/jonathanbjorkskog\/","https:\/\/www.linkedin.com\/in\/jonathanbjorkskog\/","https:\/\/x.com\/https:\/\/twitter.com\/JonathanBJ"]}]}},"uagb_featured_image_src":{"full":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",1280,853,false],"thumbnail":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o-150x150.jpg",150,150,true],"medium":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o-620x413.jpg",620,413,true],"medium_large":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",768,512,false],"large":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o-620x413.jpg",620,413,true],"1536x1536":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",1280,853,false],"2048x2048":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",1280,853,false],"trp-custom-language-flag":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",18,12,false],"ptam-block-post-grid-landscape":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",600,400,false],"ptam-block-post-grid-square":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",600,400,false],"ptam-block-post-grid-featured-landscape":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",900,600,false],"wplb_square":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",500,333,false],"web-stories-poster-portrait":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",640,427,false],"web-stories-publisher-logo":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",96,64,false],"web-stories-thumbnail":["https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2014\/09\/5448954584_13bf706227_o.jpg",150,100,false]},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/es\/author\/admin"},"uagb_comment_info":0,"uagb_excerpt":"A couple of years ago when Google launched their attempt of a social network, Google +, there were a lot of hype about wether it will affect or not affect search results. 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