{"id":1776,"date":"2022-02-04T13:03:46","date_gmt":"2022-02-04T13:03:46","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/?page_id=1776"},"modified":"2022-02-04T17:56:29","modified_gmt":"2022-02-04T17:56:29","slug":"educational","status":"publish","type":"page","link":"https:\/\/jonathanbjorkskog.com\/es\/educational","title":{"rendered":"Rinc\u00f3n educativo y explicaciones"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Aargh, \u00a1cu\u00e1ntas cosas que desconozco! Nunca entiendo de qu\u00e9 hablan en las pausas para el caf\u00e9 en el trabajo.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfCree que es dif\u00edcil mantenerse al d\u00eda con toda la jerga y los acr\u00f3nimos del mundo online actual? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Suelo ser yo quien explica a los nuevos compa\u00f1eros de trabajo, socios y clientes lo que significan las distintas cosas, y trato de hacerlo de forma bastante sencilla. En esta p\u00e1gina, encontrar\u00e1s explicaciones de palabras dif\u00edciles en Marketing, Growth Hacking, <a href=\"https:\/\/jonathanbjorkskog.com\/es\/12-rules-for-seo\/\">seo<\/a>Finanzas y criptomonedas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Explicaciones por categor\u00eda<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/jonathanbjorkskog.com\/es\/word\/marketing\/\">Marketing<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/jonathanbjorkskog.com\/es\/word\/growth-hacking\/\">Hacking de crecimiento<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/jonathanbjorkskog.com\/es\/word\/seo\/\">SEO<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/jonathanbjorkskog.com\/es\/word\/cryptocurrency\/\">Criptomoneda<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/jonathanbjorkskog.com\/es\/word\/finance\/\">Finanzas<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">\u00daltimas explicaciones<\/h2>\n\n\n\n\t\t\t<div class=\"wp-block-uagb-post-grid uagb-post-grid  uagb-post__image-position-top uagb-post__image-enabled uagb-block-fdd963ae     uagb-post__items uagb-post__columns-3 is-grid uagb-post__columns-tablet-2 uagb-post__columns-mobile-1 uagb-post__equal-height\" data-total=\"66\" style=\"\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/hcu-helpful-content-update\" target=\"_self\" rel=\"bookmark noopener noreferrer\">HCU - Actualizaci\u00f3n de contenidos \u00fatiles<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>\u00bfQu\u00e9 es una actualizaci\u00f3n de contenido \u00fatil (HCU)? La actualizaci\u00f3n de contenido \u00fatil (HCU) es un tipo de actualizaci\u00f3n de algoritmo implementada por Google para mejorar la calidad y relevancia general de los resultados de b\u00fasqueda mediante la promoci\u00f3n de contenido que sea realmente \u00fatil....\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/hcu-helpful-content-update\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/google-core-update\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Actualizaci\u00f3n de Google Core<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>Una \"actualizaci\u00f3n b\u00e1sica de Google\" hace referencia a cambios significativos realizados en los algoritmos y sistemas de b\u00fasqueda de Google. El objetivo de estas actualizaciones es mejorar la relevancia y la calidad generales de los resultados de b\u00fasqueda. He aqu\u00ed una explicaci\u00f3n detallada: \u00bfQu\u00e9 es una actualizaci\u00f3n...\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/google-core-update\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<div class='uagb-post__image'>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/plp-product-listing-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\" class='uagb-image-ratio-inherit'><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"620\" src=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-620x620.webp\" class=\"attachment-medium size-medium\" alt=\"PLP\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-620x620.webp 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-150x150.webp 150w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-768x768.webp 768w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-600x600.webp 600w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-500x500.webp 500w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image-96x96.webp 96w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/plp-image.webp 1024w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/plp-product-listing-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\">PLP (P\u00e1gina de listado de productos)<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>El PLP es una p\u00e1gina web de un sitio de comercio electr\u00f3nico que enumera varios productos, normalmente dentro de una categor\u00eda espec\u00edfica o de los resultados de una b\u00fasqueda. Ofrece una visi\u00f3n general de los productos disponibles con informaci\u00f3n clave como nombres de productos, im\u00e1genes, precios,...\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/plp-product-listing-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<div class='uagb-post__image'>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/pdp-product-detail-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\" class='uagb-image-ratio-inherit'><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"620\" src=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-620x620.webp\" class=\"attachment-medium size-medium\" alt=\"PDP\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-620x620.webp 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-150x150.webp 150w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-768x768.webp 768w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-600x600.webp 600w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-500x500.webp 500w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image-96x96.webp 96w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/06\/PDP-image.webp 1024w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/pdp-product-detail-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\">PDP (P\u00e1gina de detalles del producto):<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>La PDP es una p\u00e1gina web, normalmente en sitios de comercio electr\u00f3nico, que ofrece informaci\u00f3n detallada sobre un producto espec\u00edfico. Suele incluir el nombre del producto, im\u00e1genes, precio, descripci\u00f3n, especificaciones, rese\u00f1as, SKU y una opci\u00f3n para a\u00f1adir el producto a...\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/pdp-product-detail-page\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<div class='uagb-post__image'>\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/gm1-gm2-and-gm3-in-e-commerce\" target=\"_self\" rel=\"bookmark noopener noreferrer\" class='uagb-image-ratio-inherit'><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"354\" src=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture-620x354.webp\" class=\"attachment-medium size-medium\" alt=\"GM1 GM2 GM3 imagen de cabecera\" srcset=\"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture-620x354.webp 620w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture-768x439.webp 768w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture-1536x878.webp 1536w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture-150x86.webp 150w, https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2024\/02\/GM1-GM2-GM3-header-picture.webp 1792w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/>\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/gm1-gm2-and-gm3-in-e-commerce\" target=\"_self\" rel=\"bookmark noopener noreferrer\">GM1, GM2 y GM3 en el comercio electr\u00f3nico<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>En el contexto del comercio electr\u00f3nico, GM1, GM2 y GM3 son t\u00e9rminos utilizados para referirse a diferentes niveles de Margen Bruto, que miden la rentabilidad en varias etapas contabilizando diferentes tipos de costes: Seguir leyendo o saltar a...\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/gm1-gm2-and-gm3-in-e-commerce\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"uagb-post__inner-wrap\">\t\t\t\t\t\t\t\t<h4 class=\"uagb-post__title uagb-post__text\">\n\t\t\t\t<a href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/customer-desire-map\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Mapa de deseos del cliente<\/a>\n\t\t\t<\/h4>\n\t\t\t\t\t\t<div class='uagb-post__text uagb-post-grid-byline'>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class='uagb-post__text uagb-post__excerpt'>\n\t\t\t\t\t<p>Un mapa de deseos del cliente es una herramienta utilizada en growth hacking para identificar las necesidades, deseos y puntos de dolor de un p\u00fablico objetivo. Es una representaci\u00f3n visual del recorrido del cliente, que pone de relieve las emociones y motivaciones de...\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"uagb-post__text uagb-post__cta wp-block-button\">\n\t\t\t\t<a class=\"wp-block-button__link uagb-text-link\" style=\"\" href=\"https:\/\/jonathanbjorkskog.com\/es\/explanation\/customer-desire-map\" target=\"_self\" rel=\"bookmark noopener noreferrer\">Lea la explicaci\u00f3n completa<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Aargh, \u00a1cu\u00e1ntas cosas que desconozco! Nunca entiendo de qu\u00e9 hablan en las pausas para el caf\u00e9 del trabajo. \u00bfCree que es dif\u00edcil mantenerse al d\u00eda con toda la jerga y los acr\u00f3nimos del mundo en l\u00ednea de hoy? Suelo ser yo quien explica a los nuevos compa\u00f1eros, socios y clientes lo que...<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-1776","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Educational Corner &amp; Explanations - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/es\/educational\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Educational Corner &amp; Explanations - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"Aargh, so many things that I do not know about! I never understand what they talk about at the coffee-breaks at work! Do you feel that it is hard to keep up with all the lingo and acronyms of the online world today? 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