{"id":471,"date":"2011-02-28T20:56:11","date_gmt":"2011-02-28T20:56:11","guid":{"rendered":"http:\/\/jonathanbjorkskog.com\/?p=471"},"modified":"2021-01-11T09:02:45","modified_gmt":"2021-01-11T09:02:45","slug":"google-farmer-algorithm-change-who-are-the-traffic-losers","status":"publish","type":"post","link":"https:\/\/jonathanbjorkskog.com\/de\/google-farmer-algorithm-change-who-are-the-traffic-losers","title":{"rendered":"Google Algorithmus-\u00c4nderung \"Landwirt\", wer sind die Verkehrsverlierer?"},"content":{"rendered":"

Google hat seinen Algorithmus erneut ge\u00e4ndert,<\/a> und dieses Mal war es eine \u00c4nderung, die 11,8% aller Suchanfragen bei Google betraf. Diese \u00c4nderung wird oft als \"Farmer-\u00c4nderung\" bezeichnet, weil das Hauptziel darin besteht, Content-Farmen und Websites ohne einzigartige und minderwertige Inhalte zu bestrafen. (Content-Farmen = Websites, die das Web aussch\u00f6pfen und den Inhalt anderer Websites \"kopieren\" und als ihren eigenen ver\u00f6ffentlichen). Die Google-Ingenieure haben diese Aktualisierung Panda genannt.<\/p>\n

<\/p>\n

Die Verlierer der \u00c4nderung des Google-Landwirtschaftsalgorithmus<\/h2>\n
\"\u00c4nderung<\/a>
\u00c4nderung des Google-Landwirtschaftsalgorithmus<\/figcaption><\/figure>\n

Daher verlieren die Content-Farmen jetzt nat\u00fcrlich einen Gro\u00dfteil ihres Verkehrs. Andere Websites, die Google-Rankings verlieren, sind Websites mit RSS-generierten Inhalten. Das sind Websites, die einfach den RSS-Feed von anderen Websites \u00fcbernehmen und einen Teil jedes Artikels auf ihrer Website ver\u00f6ffentlichen. Oft sind diese Arten von Websites nur dazu da, relevante Links zu anderen Websites zu liefern (die Website-Besitzer haben ihre RSS-Feeds zu den Websites hinzugef\u00fcgt, um Links zu erhalten). Auch Artikelverzeichnisse verlieren heutzutage an Rang und Traffic. Tats\u00e4chlich ist Ezine articles einer der gr\u00f6\u00dften Verlierer. MFA-Websites sind oft Websites mit minderwertigen Inhalten, die ebenfalls einen R\u00fcckgang der Rankings verzeichnen. (MFA = made for Adsense, made for ads, made for affiliate, Seiten, die NUR daf\u00fcr gemacht sind, Leute weiter auf andere Seiten zu schicken und Provisionen zu verdienen). Zusammenfassend kann man sagen, dass die Verlierer die Seiten sind, die keine einzigartigen Inhalte<\/strong>und Standorte mit minderwertige Inhalte<\/strong>. So weit alles gut.<\/p>\n

Aber wer verliert sonst noch an Verkehr?<\/h3>\n

Googles Algorithmus-\u00c4nderungen sind nicht immer so genau, dass sie nur die anvisierten Websites treffen... Ich frage mich, wie sich das auf Websites auswirken wird, die viele Seiten haben, die einander fast \u00e4hnlich sind? Ich denke da an Produktseiten mit nur wenig einzigartigem Inhalt, an Online-Kataloge, bei denen der einzige Unterschied zwischen den Seiten eine \u00dcberschrift und eine Telefonnummer sein kann, und ich frage mich auch, wie sich das auf \"Kartenseiten\" wie diese, die ich erstellt habe, auswirken wird: Muschel-Wiederverk\u00e4ufer<\/a>. (Man w\u00e4hlt einen \"Wiederverk\u00e4ufer\" aus der Karte aus und kommt auf eine Seite mit einer neuen Karte, auf der der Standort des Wiederverk\u00e4ufers angezeigt wird). Diese Seiten haben bisher recht gut gerankt.<\/p>\n

Ich denke, wir beide kennen die Antwort. Die genannten Websites K\u00d6NNEN betroffen sein, aber es gibt eine M\u00f6glichkeit, dies als Chance zu nutzen, um stattdessen ein noch besseres Ranking als zuvor zu erreichen. Und was ist die Rettung? EINZIGARTIGE INHALTE!<\/strong> Ja, wenn wir allen \"Wiederverk\u00e4ufern\" auf der Karte (z. B.) einzigartige Inhalte hinzuf\u00fcgen, werden wir die \u00c4nderung von Googles Landwirt \u00fcberleben und gleichzeitig mit den Seiten ein noch besseres Ranking erzielen. Das Gleiche gilt f\u00fcr all die schlecht gemachten Produktseiten, bei denen sich nur eine \u00dcberschrift und ein Bild \u00e4ndern. Sie k\u00f6nnen bestraft werden, aber wenn Sie einfach etwas einzigartigen Inhalt zu jeder Produktseite hinzuf\u00fcgen, werden Sie nicht nur die Algorithmus\u00e4nderung \u00fcberleben, sondern auch anfangen, besser zu ranken.<\/p>\n

Das ist also ein Wechsel zur\u00fcck zur OnPage-Optimierung?<\/h2>\n

Nun, nicht ganz, aber der Teil \"einzigartiger Inhalt\" der On-Page-Optimierung ist heute wichtiger denn je. Und niemand au\u00dfer mir k\u00f6nnte gl\u00fccklicher sein! Endlich fangen die Dinge, die man auf der EIGENEN Website tut, wieder an zu z\u00e4hlen. Hoffentlich... Ich m\u00f6chte das zeitaufw\u00e4ndige Einreichen von Artikeln loswerden und Linkverzeichnis<\/a> bald einreichen. Bislang hat die Algo-\u00c4nderung nur den US-Markt getroffen, und ich habe keine \u00c4nderungen auf unseren Seiten gesehen.<\/p>\n

Eine Liste der gr\u00f6\u00dften Ranking- und Traffic-Verlierer:<\/h3>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
#<\/td>\nBereich<\/td>\nVer\u00e4nderung des Sichtbarkeitsindex<\/td>\n<\/tr>\n
1<\/td>\nklugschei\u00dfer.de<\/td>\n-77%<\/td>\n<\/tr>\n
2<\/td>\nezinearticles.com<\/td>\n-90%<\/td>\n<\/tr>\n
3<\/td>\nsuite101.de<\/td>\n-94%<\/td>\n<\/tr>\n
4<\/td>\nhubpages.de<\/td>\n-87%<\/td>\n<\/tr>\n
5<\/td>\nbuzzle.com<\/td>\n-85%<\/td>\n<\/tr>\n
6<\/td>\nassociatedcontent.com<\/td>\n-93%<\/td>\n<\/tr>\n
7<\/td>\nfreedownloadscenter.de<\/td>\n-90%<\/td>\n<\/tr>\n
8<\/td>\nessortment.com<\/td>\n-91%<\/td>\n<\/tr>\n
9<\/td>\nfixya.com<\/td>\n-80%<\/td>\n<\/tr>\n
10<\/td>\namerikast\u00e4dte.de<\/td>\n-91%<\/td>\n<\/tr>\n
11<\/td>\nlovetoknow.com<\/td>\n-83%<\/td>\n<\/tr>\n
12<\/td>\nartikelbasis.de<\/td>\n-94%<\/td>\n<\/tr>\n
13<\/td>\nhowtodothings.com<\/td>\n-84%<\/td>\n<\/tr>\n
14<\/td>\nmahalo.de<\/td>\n-84%<\/td>\n<\/tr>\n
15<\/td>\nbusiness.com<\/td>\n-93%<\/td>\n<\/tr>\n
16<\/td>\ndoityourself.com<\/td>\n-77%<\/td>\n<\/tr>\n
17<\/td>\nmerchantcircle.com<\/td>\n-85%<\/td>\n<\/tr>\n
18<\/td>\nthefind.com<\/td>\n-83%<\/td>\n<\/tr>\n
19<\/td>\nfindarticles.com<\/td>\n-90%<\/td>\n<\/tr>\n
20<\/td>\nfaqs.org<\/td>\n-91%<\/td>\n<\/tr>\n
21<\/td>\ntradekey.de<\/td>\n-89%<\/td>\n<\/tr>\n
22<\/td>\nanswerbag.com<\/td>\n-91%<\/td>\n<\/tr>\n
23<\/td>\ntrails.com<\/td>\n-87%<\/td>\n<\/tr>\n
24<\/td>\nexaminer.de<\/td>\n-79%<\/td>\n<\/tr>\n
25<\/td>\nallbusiness.de<\/td>\n-88%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Das Unternehmen Sistrix<\/a> <\/strong>hat viel recherchiert und diese Liste mit den gr\u00f6\u00dften Verlierern der Algorithmus\u00e4nderung erstellt.<\/p>\n

Wie man die Tabelle liest: <\/strong><\/p>\n

Der Sichtbarkeitsindex ist ein Wert, der aus dem Traffic auf Keywords, dem Ranking und der Klickrate auf bestimmten Positionen berechnet wird. Nach der \u00dcberpr\u00fcfung von mehr als einer Million Keywords wurde diese Liste mit den Top-Verlierern erstellt. Wie Sie sehen, handelt es sich haupts\u00e4chlich um Artikelseiten und Websites mit minderwertigem Inhalt, genau wie Google es wollte.<\/p>\n

Ver\u00f6ffentlichen Sie weiterhin gute Inhalte, und Ihre Websites werden an Positionen gewinnen, anstatt zu verlieren. \/\/Jonathanbj<\/a><\/p>\n

Dieser Beitrag ist auch auf Schwedisch auf der Genero-Website verf\u00fcgbar: seo<\/a>\/google-har-uppdaterat-sin-algoritm-vem-ar-de-storsta-forlorarna\">Googles Algoritmuppdatering<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Google hat seinen Algorithmus erneut ge\u00e4ndert, und dieses Mal waren sogar 11,8% aller Suchanfragen bei Google betroffen. Diese \u00c4nderung wird oft als \"Farmer-\u00c4nderung\" bezeichnet, weil das Hauptziel darin besteht, Content-Farmen und Websites ohne einzigartige und minderwertige Inhalte zu bestrafen. (Content-Farmen =...<\/p>","protected":false},"author":1,"featured_media":472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[53],"tags":[],"class_list":["post-471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-search-engine-optimization"],"yoast_head":"\nGoogle "farmer" algorithm change, who are the traffic losers? - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/de\/google-farmer-algorithm-change-who-are-the-traffic-losers\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google "farmer" algorithm change, who are the traffic losers? - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"Google changed their algorithm again, and this time it was a change that affected as much as 11,8% of all searches on Google. This is the change that is often referred to as the “farmer-change” because the main target is to punish content farms and sites with no unique and low-quality content. 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This is the change that is often referred to as the “farmer-change” because the main target is to punish content farms and sites with no unique and low-quality content. 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