{"id":2523,"date":"2023-04-03T11:33:26","date_gmt":"2023-04-03T11:33:26","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2"},"modified":"2023-04-03T11:33:26","modified_gmt":"2023-04-03T11:33:26","slug":"local-business-schema-2","status":"publish","type":"explanation","link":"https:\/\/jonathanbjorkskog.com\/de\/explanation\/local-business-schema-2","title":{"rendered":"Schema f\u00fcr lokale Unternehmen"},"content":{"rendered":"<p>Das Schema f\u00fcr lokale Unternehmen ist eine strukturierte Datenauszeichnung, die Suchmaschinen hilft, die wichtigen Informationen \u00fcber ein lokales Unternehmen zu verstehen. Es enth\u00e4lt Details wie den Namen des Unternehmens, die Adresse, die Telefonnummer, die Website, die \u00d6ffnungszeiten und mehr. Durch die Implementierung des Schemas f\u00fcr lokale Unternehmen auf einer Website k\u00f6nnen Unternehmen ihre Sichtbarkeit in lokalen Suchergebnissen verbessern und ihre Chancen erh\u00f6hen, im Google Local Pack zu erscheinen. Dies kann zu mehr Website-Besuchern, Telefonanrufen und Fu\u00dfg\u00e4ngern f\u00fchren, die das Gesch\u00e4ft besuchen. Das Schema f\u00fcr lokale Unternehmen ist ein wichtiges <a href=\"https:\/\/jonathanbjorkskog.com\/de\/12-rules-for-seo\/\">seo<\/a> Strategie f\u00fcr Unternehmen, die ihre Platzierung in der lokalen Suche verbessern und mehr Kunden in ihrem Gebiet anziehen wollen.<\/p>\n<h2>Schema f\u00fcr lokale Unternehmen im \u00dcberblick<\/h2>\n<ol>\n<li>Das Schema f\u00fcr lokale Unternehmen ist eine strukturierte Datenauszeichnung, die Suchmaschinen hilft, die wichtigen Informationen \u00fcber ein lokales Unternehmen zu verstehen, z. B. den Namen, die Adresse, die Telefonnummer und die Betriebszeiten.<\/li>\n<li>Durch die Implementierung des Schemas f\u00fcr lokale Unternehmen auf einer Website k\u00f6nnen Unternehmen ihre Sichtbarkeit in den lokalen Suchergebnissen verbessern und ihre Chancen erh\u00f6hen, im Google Local Pack zu erscheinen.<\/li>\n<li>Schemata f\u00fcr lokale Unternehmen k\u00f6nnen auch dazu beitragen, dass Unternehmen in den Suchergebnissen hervorstechen, indem sie zus\u00e4tzliche Informationen anzeigen, z. B. Kundenrezensionen, Bewertungen und Fotos.<\/li>\n<li>Neben der Verbesserung der Sichtbarkeit in Suchmaschinen kann das Schema f\u00fcr lokale Unternehmen auch die Nutzererfahrung verbessern, indem es den Nutzern relevantere und n\u00fctzlichere Informationen \u00fcber ein Unternehmen bietet.<\/li>\n<li>Insgesamt ist die Implementierung von Local Business Schema eine wichtige SEO-Strategie f\u00fcr jedes lokale Unternehmen, das seine Online-Pr\u00e4senz verbessern und mehr Kunden anziehen m\u00f6chte.<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"<p>Das Schema f\u00fcr lokale Unternehmen ist eine strukturierte Datenauszeichnung, die Suchmaschinen hilft, die wichtigen Informationen \u00fcber ein lokales Unternehmen zu verstehen. Dazu geh\u00f6ren Details wie der Name des Unternehmens, die Adresse, die Telefonnummer, die Website, die Betriebszeiten und mehr. Durch die Implementierung von Local Business Schema auf einer Website k\u00f6nnen Unternehmen ihre Sichtbarkeit in lokalen Suchergebnissen verbessern und...<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59],"word":[102,81],"class_list":["post-2523","explanation","type-explanation","status-publish","hentry","category-seo","word-l","word-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Local business schema - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/de\/explanation\/local-business-schema-2\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local business schema - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"Local business schema is a structured data markup that helps search engines understand the important information about a local business. It includes details such as the business name, address, phone number, website, hours of operation, and more. By implementing local business schema on a website, businesses can improve their visibility in local search results and...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jonathanbjorkskog.com\/de\/explanation\/local-business-schema-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Jonathan Bj\u00f6rkskog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/local-business-schema-2\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/local-business-schema-2\",\"name\":\"Local business schema - Jonathan Bj\u00f6rkskog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\"},\"datePublished\":\"2023-04-03T11:33:26+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/local-business-schema-2#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/local-business-schema-2\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\\\/local-business-schema-2#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Explanations\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/explanation\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"SEO Dictionary: SEO Glossary with difficult words explained\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"L\",\"item\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/word\\\/seo\\\/l\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Local business schema\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#website\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"description\":\"Growth Marketing since 2009\",\"publisher\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#organization\",\"name\":\"Jonathan Bj\u00f6rkskog\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"contentUrl\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/8330_154078676372_561696372_3193947_7420903_n.jpg\",\"width\":\"391\",\"height\":\"401\",\"caption\":\"Jonathan Bj\u00f6rkskog\"},\"image\":{\"@id\":\"https:\\\/\\\/jonathanbjorkskog.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Schema f\u00fcr lokale Unternehmen - Jonathan Bj\u00f6rkskog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jonathanbjorkskog.com\/de\/explanation\/local-business-schema-2\/","og_locale":"de_DE","og_type":"article","og_title":"Local business schema - Jonathan Bj\u00f6rkskog","og_description":"Local business schema is a structured data markup that helps search engines understand the important information about a local business. It includes details such as the business name, address, phone number, website, hours of operation, and more. By implementing local business schema on a website, businesses can improve their visibility in local search results and...","og_url":"https:\/\/jonathanbjorkskog.com\/de\/explanation\/local-business-schema-2\/","og_site_name":"Jonathan Bj\u00f6rkskog","twitter_card":"summary_large_image","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2","url":"https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2","name":"Schema f\u00fcr lokale Unternehmen - Jonathan Bj\u00f6rkskog","isPartOf":{"@id":"https:\/\/jonathanbjorkskog.com\/#website"},"datePublished":"2023-04-03T11:33:26+00:00","breadcrumb":{"@id":"https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/local-business-schema-2#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jonathanbjorkskog.com\/"},{"@type":"ListItem","position":2,"name":"Explanations","item":"https:\/\/jonathanbjorkskog.com\/explanation"},{"@type":"ListItem","position":3,"name":"SEO Dictionary: SEO Glossary with difficult words explained","item":"https:\/\/jonathanbjorkskog.com\/word\/seo"},{"@type":"ListItem","position":4,"name":"L","item":"https:\/\/jonathanbjorkskog.com\/word\/seo\/l"},{"@type":"ListItem","position":5,"name":"Local business schema"}]},{"@type":"WebSite","@id":"https:\/\/jonathanbjorkskog.com\/#website","url":"https:\/\/jonathanbjorkskog.com\/","name":"Jonathan Bj\u00f6rkskog","description":"Wachstumsmarketing seit 2009","publisher":{"@id":"https:\/\/jonathanbjorkskog.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jonathanbjorkskog.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/jonathanbjorkskog.com\/#organization","name":"Jonathan Bj\u00f6rkskog","url":"https:\/\/jonathanbjorkskog.com\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/","url":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","contentUrl":"https:\/\/jonathanbjorkskog.com\/wp-content\/uploads\/2010\/06\/8330_154078676372_561696372_3193947_7420903_n.jpg","width":"391","height":"401","caption":"Jonathan Bj\u00f6rkskog"},"image":{"@id":"https:\/\/jonathanbjorkskog.com\/#\/schema\/logo\/image\/"}}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"ptam-block-post-grid-landscape":false,"ptam-block-post-grid-square":false,"ptam-block-post-grid-featured-landscape":false,"wplb_square":false,"web-stories-poster-portrait":false,"web-stories-publisher-logo":false,"web-stories-thumbnail":false},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/de\/author"},"uagb_comment_info":0,"uagb_excerpt":"Local business schema is a structured data markup that helps search engines understand the important information about a local business. It includes details such as the business name, address, phone number, website, hours of operation, and more. By implementing local business schema on a website, businesses can improve their visibility in local search results and...","_links":{"self":[{"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/explanation\/2523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/explanation"}],"about":[{"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/types\/explanation"}],"version-history":[{"count":0,"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/explanation\/2523\/revisions"}],"wp:attachment":[{"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/media?parent=2523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/categories?post=2523"},{"taxonomy":"word","embeddable":true,"href":"https:\/\/jonathanbjorkskog.com\/de\/wp-json\/wp\/v2\/word?post=2523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}