{"id":1793,"date":"2022-02-07T18:38:23","date_gmt":"2022-02-07T18:38:23","guid":{"rendered":"https:\/\/jonathanbjorkskog.com\/?post_type=explanation&#038;p=1793"},"modified":"2022-02-07T18:38:25","modified_gmt":"2022-02-07T18:38:25","slug":"serp","status":"publish","type":"explanation","link":"https:\/\/jonathanbjorkskog.com\/de\/explanation\/serp","title":{"rendered":"SERP: Search Engine Result Page"},"content":{"rendered":"<p class=\"wp-block-paragraph\">SERP steht f\u00fcr \"Search Engine Results Pages\" (Suchmaschinen-Ergebnisseiten). Dies sind die Seiten, die von Suchmaschinen angezeigt werden, nachdem ein Benutzer eine Suchanfrage eingegeben hat. Die SERP enth\u00e4lt in der Regel eine Liste von Webseiten, die f\u00fcr die Suchanfrage relevant sind, sowie Informationen dar\u00fcber, wie relevant jede Webseite f\u00fcr die Suchanfrage ist.<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1644258927225\"><strong class=\"schema-faq-question\">Was bedeutet SERP?<\/strong> <p class=\"schema-faq-answer\">SERP = Search Engine Ranking Page.<br\/>Die Eintr\u00e4ge, die auf der Suchergebnisseite erscheinen. Man kann sie auch \"die Liste der 10 blauen Links\" nennen, d. h. die 10 Ergebnisse, die man sieht, nachdem man etwas gegoogelt hat. Heutzutage ist die SERP jedoch nicht mehr so einfach, sie enth\u00e4lt normalerweise auch andere Dinge, wie Karten, Videos, Bilder und Fragen.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644258939587\"><strong class=\"schema-faq-question\">Was ist SERP-Marketing?<\/strong> <p class=\"schema-faq-answer\">Unter SERP-Marketing versteht man die Optimierung einer Website f\u00fcr eine bessere Sichtbarkeit in den Ergebnisseiten der Suchmaschinen. Dies kann durch Techniken wie die Optimierung des Titels, der Meta-Beschreibung und der Header-Tags der Website sowie durch die Erh\u00f6hung der Link-Popularit\u00e4t der Website geschehen.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644258960999\"><strong class=\"schema-faq-question\">Was ist der Unterschied zwischen <a href=\"https:\/\/jonathanbjorkskog.com\/de\/12-rules-for-seo\/\">seo<\/a> und SERP?<\/strong> <p class=\"schema-faq-answer\">Der Unterschied zwischen SEO und SERP besteht darin, dass SEO die Verbesserung der Platzierung Ihrer Website oder Webseiten in den Suchmaschinenergebnissen ist, w\u00e4hrend SERP au\u00dfer der Eingabe einer Suchanfrage keine weiteren manuellen Aktionen beinhaltet. Stattdessen werden andere Marketingtechniken wie Seitentitelstruktur, Meta-Beschreibungen und Header-Tags verwendet, um die Sichtbarkeit in den Suchmaschinenergebnissen zu optimieren, was manchmal als SERP-Optimierung bezeichnet wird.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1644259036853\"><strong class=\"schema-faq-question\">Ist Google eine SERP?<\/strong> <p class=\"schema-faq-answer\">Ja, Google ist eine SERP. Wenn Sie eine Suchanfrage eingeben, werden Sie auf die Suchergebnisseiten von Google weitergeleitet.<br\/><\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>SERP steht f\u00fcr \"Search Engine Results Pages\" (Suchmaschinen-Ergebnisseiten). Dies sind die Seiten, die von Suchmaschinen angezeigt werden, nachdem ein Benutzer eine Suchanfrage eingegeben hat. Die SERP enth\u00e4lt in der Regel eine Liste von Webseiten, die f\u00fcr die Suchanfrage relevant sind, sowie Informationen dar\u00fcber, wie relevant jede Webseite f\u00fcr die Suchanfrage ist.<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[59],"word":[78,77,81],"class_list":["post-1793","explanation","type-explanation","status-publish","hentry","category-seo","word-growth-hacking","word-marketing","word-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SERP: Search Engine Result Page - Jonathan Bj\u00f6rkskog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jonathanbjorkskog.com\/de\/explanation\/serp\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SERP: Search Engine Result Page - Jonathan Bj\u00f6rkskog\" \/>\n<meta property=\"og:description\" content=\"SERP stands for &#8220;search engine results pages&#8221;. 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Instead, other marketing techniques like page title structure, meta descriptions, and header tags are used to optimize visibility in search engine results, sometimes referred to as SERP Optimization.<br\/>","inLanguage":"de"},"inLanguage":"de"},{"@type":"Question","@id":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644259036853","position":4,"url":"https:\/\/jonathanbjorkskog.com\/explanation\/serp#faq-question-1644259036853","name":"Ist Google eine SERP?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes, Google is a SERP. When you enter a search query, you're directed to Google's search engine results pages.<br\/>","inLanguage":"de"},"inLanguage":"de"}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false,"ptam-block-post-grid-landscape":false,"ptam-block-post-grid-square":false,"ptam-block-post-grid-featured-landscape":false,"wplb_square":false,"web-stories-poster-portrait":false,"web-stories-publisher-logo":false,"web-stories-thumbnail":false},"uagb_author_info":{"display_name":"Jonathan","author_link":"https:\/\/jonathanbjorkskog.com\/de\/author"},"uagb_comment_info":0,"uagb_excerpt":"SERP stands for &#8220;search engine results pages&#8221;. They are the pages that are displayed by search engines after a user enters a query. 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